Home
Help Center
How many days of Double 12 activities will be held in 2024? Are there any promotional activities after Double 12?

How many days of Double 12 activities will be held in 2024? Are there any promotional activities after Double 12?

Help Center2024-12-09

With the quiet arrival of the year-end shopping season, Double 12, as one of the annual major promotions of e-commerce platforms, has once again ignited consumers' shopping enthusiasm. Everyone is very concerned about the specific duration of the event and whether there will be more discounts in the future. So, how many days will the 2024 Double 12 event last?

1、 How many days of Double 12 activities will be held in 2024?
According to official announcements from mainstream e-commerce platforms such as Taobao and JD.com, the duration of the 2024 Double 12 event has been extended compared to previous years, aiming to provide consumers with more ample shopping time and choice space.

The 2024 Double 12 event will start warming up from early December and continue until around mid December. During the warm-up period, e-commerce platforms will release activity information through various channels, including product previews, discount offers, participating brands, etc., providing consumers with opportunities to learn in advance and develop shopping plans.

The official event is usually scheduled to start around December 12th and last for several days until the end of the event. This means that consumers will have enough time to browse products, compare prices, participate in promotional activities, and ultimately purchase the products they like during the event period.

Although the core period of the Double 12 event is concentrated around December 12th, promotional activities on e-commerce platforms often start early and continue for a period of time after the event ends.

Consumers do not need to be limited to shopping on Double 12, they can flexibly choose their shopping time during the event period according to their own needs and plans.

2、 Are there any promotional activities after Double 12?
For consumers who missed the Double 12 event or wish to continue enjoying discounts after the event, whether there are still promotional activities after Double 12 is also a key issue. Fortunately, e-commerce platforms usually continue to launch various promotional activities after Double 12 to meet consumers' shopping needs.

After the Double 12 shopping festival, e-commerce platforms may launch year-end promotions, New Year's special offers, and other promotional activities, which usually cover multiple categories and brands, providing consumers with rich choices. Some brands or merchants may also launch their own promotional activities after Double 12 to clear inventory and increase sales.

E-commerce platforms may also launch return to market activities, which will continue to provide consumers with discounts and shopping allowances for a period of time after the Double 12 event ends.

In addition to promotional activities on e-commerce platforms and merchants, consumers can also obtain more discount information by following official brand accounts and participating in social media interactions. For example, some brands may post limited time promotions, flash sale events, etc. on social media, and consumers can follow and participate in them in a timely manner.

As the 2024 Double 12 event approaches, consumers can look forward to a wonderful shopping feast. In this feast, not only can everyone enjoy a rich selection of products and tempting discounts, but they can also experience the convenience and fun brought by e-commerce platforms.

Core Services

News

How many days of Double 12 activities will be held in 2024? Are there any promotional activities after Double 12?